If you are someone with eclectic reading taste, this newsletter might be for you. This newsletter follows the seasons of my impulse, which means I send dispatches when I genuinely have something valuable to say.
In this newsletter, I wear my academic robe lightly and write about entrepreneurs, business and life through the prism of Culture and Creativity. I write to make sense of transitions (Climate, Corporations, Communities, Legislations) they are grappling with in this VUCA world.
The focus of this newsletter is India, the world’s fourth largest economy (freshly minted) and one of the largest emerging markets from Asia. I write about modern India through the prisms of history and present (not the usual, stereotypical tropes).
I put people (often, myself) in stories. In that spirit, I also write about life, grief, adversity and resilience, often mine. I am curious about human connections and how they drive capitalism and capitalists, not just us.
The idea of this newsletter is to break free from all the ideas of who an economic historian should be. To break free from conventions. To write to share information and find communities. To argue for more authentic version of us and for becoming who we truly are in this maddening world.
On Sundays, I send deeply personal essays and excerpts from my literary work. On Fridays or Saturdays, I write about the other stuff. I write only when I have something to say.
If you believe in neurodivergence and its scintillating gifts, subscribe for my newsletter and buckle up for the journey.
Through life's crests and troughs, stay curious.
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éconhistorienne

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Because I only write when I have something worthwhile to say.
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le meas,
éconhistorienne

éconhistorienne is a business historian and a writer. Her work straddles economic history, management and literature. Earlier, she built and led audience engagement teams for digital businesses and financial news media owned by News Corp in India, and reported on South Asia for intensely competitive global newsrooms. She moves between Belfast-Dublin, London, Épernay and New Delhi. Learn more.

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Essential insights on the past, present and future of the world's fourth largest economy, India.

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Writes 'Enterprise Reads'. Business Historian of Capitalism, Entrepreneurship in Emerging Markets, Institutions.